December 27, 2013
Multimedia Plus has been retained by David’s Bridal, the nation’s leading bridal retailer, to develop custom interactive communications on the proprietary platform QuizScore®.
David’s Bridal will be using B.Y.O.C. (Bring Your Own Content) which allows the company to quickly unlock the value of existing content by incorporating it into an easy and affordable e-learning solution to track and measure results, driving performance in the field. B.Y.O.C. takes existing video, multimedia, and additional existing content and wraps it in a shell with a tie-in to Multimedia Plus’s proprietary QuizScore backend.
“David’s Bridal has set the standard in creating an atmosphere that is dedicated to a seamless bridal shopping experience. It is a complete resource for special occasions and we are excited to be a part of enhancing the already well-trained sales staff through the use of QuizScore,” says David Harouche, CEO of Multimedia Plus.
QuizScore provides a seamless experience using the latest mobile technologies in an easy to install format that can be translated into more than 22 languages. The communications program for David’s Bridal will leverage the system’s powerful platform to deliver high quality communications that is user driven and interactive.
Bridal shopping is often an emotional experience, with sales associates truly becoming brand ambassadors for the goods and services at David’s Bridal. QuizScore empowers sales associates to stay informed, cross-sell, and engage customers with brand websites to directly impact the company’s success.
ABOUT MULTIMEDIA PLUS:
Multimedia Plus is transforming the way brands communicate globally. MMP’s proprietary technology platform, QuizScore®, ensures performance and execution of company strategies – where it counts – with customers. The company’s programs are being used by brands globally and are translated into more than 22 languages.